Bethenny Frankel isn’t masking her love for this new magnificence purchase.
Whereas Olaplex’s Nourishing and Wealthy Hydration Hair Masks launched simply final month, they’ve already scored a rave assessment from the self-proclaimed “unintended magnificence influencer” herself.
“The one factor I by no means paid sufficient consideration to is the well being of my hair,” Frankel stated in a sponsored Instagram publish final week, dubbing the duo “superb.”
The “Simply B” podcast host began with the Weightless Nourishing Masks, explaining that the recent method “prevents snapping.”
She then confirmed off her shiny hair whereas holding up the Wealthy Hydration Masks, which is designed to spice up shine and take away frizz.
“My hair high quality and shine might be this good after 5 washes,” she stated, calling the merchandise “like feeding your hair.”

She stored the reward going within the caption, writing that her good hair days “have formally became nice hair weeks.”
Olaplex’s full vary has racked up loads of reward from celebrities (and their stylists).
Billie Eilish as soon as advised Harper’s Bazaar she’s an “Olaplex nut,” whereas Kim Kardashian has reportedly name-dropped the No. 3 Hair Perfector over time.
“I believe so many celebrities love Olaplex as a result of they see firsthand the quick outcomes after utilizing the merchandise,” celeb hair colorist and model ambassador Tracey Cunningham as soon as advised Web page Six.
“Utilizing a bond-building haircare line like Olaplex … is de facto interesting to celebrities who want merchandise that may restore seen injury and maintain their hair wanting wholesome,” she added.
Why Belief Web page Six Type Purchasing
This text was written by Hannah Southwick, Commerce Affiliate Editor for Web page Six. Hannah spies offers on truly inexpensive celebrity-worn types, places Hollywood’s favourite labels to the take a look at and finds the magnificence merchandise that maintain stars purple carpet-ready. She consults stylists and business execs — together with celebs themselves — for firsthand product suggestions, pattern predictions and extra. Along with writing for Web page Six since 2020, her work has been featured in USA At present and Parade.