Rihanna continues to kill it within the trend stakes as she reveals off her child bump and a supply completely tells Life & Model it’s an enormous supply of enjoyable for her and accomplice A$AP Rocky – as she seems to combine enterprise with pleasure by increasing her being pregnant trend vary.
“Rihanna has completely modified the maternity trend recreation, she’s extraordinarily happy with that and being pregnant once more has impressed her to design much more stuff that pushes the envelope. She loves displaying off her bump and her curves and she or he desires different ladies to really feel that very same confidence to flaunt their bump,” the insider reveals.
“She thinks pregnant ladies ought to really feel horny and empowered, that’s how she feels when she’s pregnant, that’s what drives lots of her design concepts. Rocky offers his enter on her model too. He loves choosing out outfits for her and he’s serving to design a few of the seems in her maternity line as effectively. They’ve lots of enjoyable bouncing concepts off one another after which seeing them come to life,” the supply reveals.
“Rihanna sees this as the right time to develop her model and have fun motherhood in her personal unapologetic approach. She sees this as a solution to empower ladies, and the bonus is she’s making a killing off it on the similar time,” the insider provides.
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The “Keep” songstress, 37, introduced her being pregnant with child No. 3 by debuting her child bump on the Met Gala on Might 5. Rihanna slayed in a customized Marc Jacobs suit-dress with a wide-brimmed hat in celebration of the theme “Superfine: Tailoring Black Model.”
RiRi adopted up that look with a shocking robe on the Cannes Movie Pageant premiere of Highest 2 Lowest on Might 19. The costume featured horny left-side cutouts that partially displayed her naked bump.
The “Diamonds” singer started pushing the style limits with racy maternity model throughout her being pregnant along with her and Rocky’s first son, RZA, who was born in Might 2022. The couple added child No. 2, son Riot, to their household when Rihanna gave start in August 2023.
“It’s been me personally saying, I’m not going to purchase maternity garments. I’m not gonna purchase maternity pants, denims, attire, or [do] no matter society informed me to do earlier than,” Rihanna informed Bustle in March 2022 about how she was dressing amid her first being pregnant.

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She continued, “Once I noticed ladies costume throughout their being pregnant [in the past], I’d suppose that that was the one approach. So, I challenged myself to push it additional and actually simply have enjoyable with [maternity style]. As a result of there’s nothing extra enjoyable than a problem for me. Like that’s the place I get inventive. That’s the place I’m compelled to give you new concepts and new methods to make it work.”
Rihanna launched maternity capsule assortment “for mothers and moms-to-be” by her Savage x Fenty lingerie and loungewear line in 2023, and the gadgets are nonetheless fast-sellers as we speak.
The Fenty Magnificence founder informed Vogue on the time that her maternity assortment was “about bringing that confidence and luxury to mothers at each stage of their journeys. I wish to remind individuals you can nonetheless channel sexiness and really feel good whereas being a guardian.”
The bralettes designed by the entrepreneur embrace “nursing clasps on the straps” and “full maternity sling layers for simple single-handed fastening.” She additionally sells an oversize T-shirt with “Make extra infants” written throughout the entrance.