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Home»News»Sydney Sweeney defends American Eagle business
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Sydney Sweeney defends American Eagle business

dramabreakBy dramabreakDecember 6, 2025No Comments3 Mins Read
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Sydney Sweeney defends American Eagle business
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6 December 2025

Sydney Sweeney has defended her controversial American Eagle denims business and insisted she is “in opposition to hate”.

Sydney Sweeney defends American Eagle commercial

Sydney Sweeney defends American Eagle business

The 28-year-old actress was blasted after starring within the model’s ‘Nice Denims’ ads – which had been accused of glorifying her white heritage and physique – however Sydney was shocked that individuals “assigned motives and labels” to her “that simply aren’t true”.

She advised PEOPLE: “I used to be truthfully shocked by the response. I did it as a result of I like the denims and love the model. I don’t help the views some individuals selected to hook up with the marketing campaign. Many have assigned motives and labels to me that simply aren’t true.”

Insisting that she at all times “leads with kindness”, Sydney added: “Anybody who is aware of me is aware of that I’m at all times making an attempt to convey individuals collectively. I’m in opposition to hate and divisiveness. Up to now my stance has been to by no means reply to damaging or optimistic press however not too long ago I’ve come to see that my silence concerning this subject has solely widened the divide, not closed it. So I hope this new yr brings extra deal with what connects us as an alternative of what divides us.”

Shortly after the marketing campaign was launched, American Eagle took to Instagram to defend the advert, writing: “‘Sydney Sweeney Has Nice Denims’ is and at all times was concerning the denims. Her denims. Her story. We’ll proceed to rejoice how everybody wears their AE denims with confidence, their means. Nice denims look good on everybody.”

Sydney beforehand insisted she had no plans to handle the backlash as she didn’t need others to “outline” her.

She advised GQ journal: “I did a jean advert. I imply, the response positively was a shock, however I like denims. All I put on are denims. I am actually in denims and a T-shirt day-after-day of my life… I knew on the finish of the day what that advert was for, and it was nice denims, it did not have an effect on me by hook or by crook.

“I’ve at all times believed that I am not right here to inform individuals what to assume. I do know who I’m. I do know what I worth. I do know that I am a sort individual. I do know that I like loads, and I do know that I am simply excited to see what occurs subsequent. And so I do not actually let different individuals outline who I’m.”




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